We’ve partnered with Toyota to bring Toyota GRIP into the world of Roblox!
This interactive activation within Vehicle Legends connects fans with Toyota’s GRIP finale in an entirely new way - featuring an immersive branded environment, a custom UGC item, and viewing party for the upcoming episode launch.
Players will be able to watch the full finale on November 5th.
Huge thanks to our teams at Speedway Games and our partners at Roblox and Toyota for working together to make this happen.
We’re proud to continue pushing the boundaries of branded experiences in Roblox.
Stay tuned for full launch on November 5th! 👀